by LilithX | Apr 30, 2023 | Cybersecurity
As businesses begin to realize the importance of cybersecurity, they face the challenge of creating an efficient and effective cybersecurity ecosystem. This blog discusses the role of the cybersecurity ecosystem in business and the various benefits that it can...
by LilithX | Apr 30, 2023 | Marketing Automation
Automation is changing the way we do marketing for banks. In fact, it’s become so important that it’s no longer optional for the banking industry. Automation has revolutionized the way we process customer data, process transactions, and communicate with...
by LilithX | Apr 30, 2023 | Marketing Technology
If you’re looking to maximize the return on your ad dollar, then you need to use ROAS. Simply put, ROAS stands for Return on ad spend and it’s a performance metric that helps you measure the impact of your ads on business outcomes. By understanding how...
by LilithX | Apr 27, 2023 | Marketing Technology
At any given time, there are new edge-technology products and services that can help organizations achieve their business goals in faster, more effective ways. And as businesses continue to grow and become more complex, they need the best-of-breed technology to stay...
by LilithX | Apr 27, 2023 | Marketing Technology
Marketing cloud services offer a comprehensive range of tools and features that can help small businesses and marketing departments scale their marketing efforts. If you’re thinking of starting a marketing department or are looking to improve your current...