by LilithX | Apr 27, 2023 | Marketing Technology
Are you feeling lost when it comes to marketing? Do you feel like you’re swimming against the tide, and that your efforts are futile? If so, then you’re not alone. Many businesses struggle to get a grip on marketing, and it seems like it’s becoming...
by LilithX | Apr 27, 2023 | Marketing Technology
As businesses grow and evolve, they need to adopt new marketing strategies to stay ahead of the competition. One of the most effective ways to do this is through IoT-Enabled Marketing Customization. This process involves using sensors and other devices to collect data...
by LilithX | Apr 27, 2023 | Marketing Automation, Marketing Technology
If you’re involved in digital commerce, you know that rich media is essential for a successful user experience. Not only are rich media presentations more engaging and visually appealing, but they also provide users with valuable information in a quick and...
by LilithX | Apr 21, 2023 | Marketing Technology
Optimizing your marketing strategy can be a daunting task. But with the help of A/B testing, it can become a much easier process. A/B testing is a testing method that allows you to test different versions of a marketing campaign to see which one generates the best...
by LilithX | Apr 15, 2023 | Marketing Technology, Uncategorized
Privacy forward is a term that’s been growing in popularity in the marketing industry over the past few years. Essentially, privacy forward is the practice of taking advantage of digital tracking and data analytics technologies to ensure that your personal...
by LilithX | Apr 14, 2023 | Marketing Technology, Sales Strategy
As we move into the post-GDPR era, it’s important for businesses to have a solid marketing strategy in place. This strategy should be geared towards complying with the GDPR regulations, which came into effect on May 25th, 2018. With so much data being...
