by LilithX | Apr 14, 2023 | Marketing Technology
If you’re looking to improve your marketing strategy or research methods, then you’ll want to read this blog post. In it, we’ll provide an overview of each of these topics, as well as some tips on how to use each one for your business. We’ll...
by LilithX | Apr 14, 2023 | Email Marketing, Marketing Technology
RTPM is a personalization technology that allows you to send messages to recipients in real-time, based on their specific interests and preferences. This means that your messages will be more relevant and engaging than ever before, leading to higher conversion rates...
by LilithX | Apr 14, 2023 | Lead Gen, Marketing Technology, Sales Strategy
Database segmentation is the process of dividing a data set into different groups, with the aim of improving decision-making or understanding of business performance. It is a critical tool for data-driven marketing, customer segmentation, and marketing strategy...
by LilithX | Apr 14, 2023 | Marketing Automation, Marketing Technology
A marketing automation manager is different in that they have the ability to see all aspects of the customer journey and are able to connect with customers at any point along their path. They know how to connect with multiple channels, can use data analysis tools,...
by LilithX | Apr 14, 2023 | Marketing Automation, Marketing Technology
A customer relationship management system (CRM) is essential for any business, and for small businesses in particular, it can play a huge role in optimizing customer interactions and maintaining customer relationships. To help you get started...
by LilithX | Apr 8, 2023 | Marketing Automation, Marketing Technology
The Dirty Secrets of Marketing Data: Tips on How to Clean It Up and Fix It There’s something beautiful and satisfying about cleaning up your messy marketing data. Maybe it’s the sense of accomplishment that comes with finally cleaning up the data after...
